Transforming Manager & Rep Feedback Sessions With AI Intelligence

Sales coaching plays a crucial role in driving team performance, aligning messaging, and building stronger field execution. Awarathon’s Conversational Feedback Module takes sales coaching to the next level with the power of AI. Designed for managers and team leads, this intelligent tool captures real-time feedback conversations during or after field visits—turning every interaction into a learning opportunity.

The module goes beyond simple recording. It analyzes the feedback given by managers across key performance parameters such as communication skills, product knowledge, objection handling, and overall pitch quality. This ensures feedback is not only consistent but also aligned with organizational goals. The result is smarter, structured, and data-backed sales coaching that enables managers to coach more effectively and reps to improve faster.

Each session is automatically saved as a video log, allowing easy access for reference, review, or leadership-level evaluation. These records help track coaching progress over time, identify performance gaps, and create a reliable framework for continuous improvement.

With built-in AI suggestions, managers receive real-time tips on how to improve their coaching delivery. This eliminates guesswork and brings objectivity to sales coaching. It also improves communication between managers and reps, fostering a culture of open, constructive feedback.

For leadership, the module provides visibility into coaching trends and manager effectiveness, helping organizations measure and scale their sales coaching efforts.

Whether you’re looking to strengthen field team performance or create a consistent feedback loop across locations, Awarathon’s Conversational Feedback Module is the perfect solution to elevate your sales coaching strategy.

Start delivering better feedback, building stronger teams, and driving performance—one conversation at a time.

AI coaching that delivers real results. Get started today!